Real Estate Agent & Trainer using the power of technology to achieve maximum productivity
If you’re like me, you’re hearing Pinterest everywhere you turn. I decided to explore it from various perspectives and posted a deconstruction of the site yesterday. I hope it helped you see beyond the hype & scary stories of copyright infringement.
Of course, I’m not in the business of social media, I’m in the business of real estate which, at its core, is about lead generation. So the question for me is how to harness the power of Pinterest as a marketing tool? Well, to catch a squirrel-chaser, you’ve got to think like a squirrel-chaser (Your reading this indicates that you probably already have a firm grasp of that particular skill.) So let’s take a moment to think about what shiny objects grab your attention the fastest and hold it the longest. Take 30 seconds to list a few – I’ll wait here to make sure you don’t get distracted & leave… Ok, welcome back. As I wrote yesterday, Pinterest is the intersection of many sites you’re probably already using, so now I want you to think about the advice you’ve gotten about using those individual sites.
While you’re working on filling in the blanks with what you know works, let me share with you some of the ideas I’ve come up with for turning this squirrel into a squirrel trap:
Ok, so now that you’ve had time to think, what ideas have you come up with?